Welcome to The Impulse, the CUPRA Tribe’s podcast. What will electric cars be like in the future? How is the sound of an electric vehicle designed? How do you create a brand from scratch? What role does digitisation play? How are emotions extracted from design? This podcast seeks answers to these questions from the best experts, giving us an impulse for the future.
THE IMPULSE
The new episode of The Impulse podcast takes a closer look at CUPRA's commitment to electric motorsport
With the first Formula E race for the ABT CUPRA Formula E team fast approaching on January 13th -14th in Mexico City, a new episode of The Impulse
Emotion, technology, future; a universe beyond the one we know. It’s the metaverse, the virtual trend of the future. CUPRA's global communications director, Cécilia Taieb, interviews Cathy Hackl, the ‘Godmother of the Metaverse’ on The Impulse
This dreamy attitude is shared both by the best Olympic athletes and CUPRA
Barça players Marc ter Stegen, Frenkie de Jong, Ansu Fati, Pedri and Eric Garcia are guests on to new special episodes of the CUPRA Tribe’s podcast ‘The Impulse’
Speed, power, and emotion, but make it 100% electric
