The CUPRA e-Garage at Cape Formentor is the starting point of our journey to create new digital experiences. The goal is to make this platform a meeting point for the CUPRA tribe, so in the future it will be open to all our customers around the world
Antonino Labate, Director of Strategy, Business Development and Operations at CUPRA
The age of the CUV: introducing the CUPRA Formentor
If there is one segment that has been growing exponentially over the last 10 years it is the SUV (Sport Utility Vehicle) segment. Versatility, greater height and an attractive design have made this segment a customer favourite. But the automotive world always goes further and explores new paths. This is the case with the rise in popularity of CUVs (Crossover Utility Vehicles), the combination of an SUV and a compact.