CUPRA Leon

Safety: In control

Martorell, 06 October 2020

While CUPRA is synonymous with performance, it is also embracing other aspects of the industry, making arguably one the safest vehicle it ever has produced. The new CUPRA Leon incorporates a suite of safety and convenience technologies that will make it even easier and safer to live with in daily life.

Using data supplied both from an array of onboard sensors systems and information fed to the vehicle from outside sources, highlights include Predictive Adaptive Cruise Control (ACC), Travel Assist, Side and Exit Assist and Emergency Assist

The conventional Adaptive Cruise Control (ACC) helps the vehicle maintain a constant speed and distance from the vehicle in front. But the CUPRA Leon goes a step further. The newly integrated ACC Predictive system can position the vehicle based on route and GPS data delivered from the navigation system, allowing it to correct its speed depending on the road layout ahead – bends, roundabouts, junctions, speed limits and built-up areas. And using input from the front mounted camera and traffic sign recognition, it can adjust vehicle speed when limits change.

The Travel Assist feature uses information from the ACC and Lane Assist to actively keep the vehicle in the centre of the lane and adjust speed to the flow of the traffic – providing assisted driving at speeds of up to 210km/h.


Side and Exit Assist technology detects what your eyes can’t with blind spot detection and adds an Exit Warning when you’ve parked and want to leave the vehicle, giving an acoustic caution if someone or something is approaching.

One of the biggest additions is the introduction of Emergency Assist, making sure the driver remains focused on driving and doesn’t become distracted with visual and acoustic warnings. If there is no reaction from the driver, the system can initiate braking jolts, if there is no change the vehicle can come to a complete

stop and activate the warning lights. Once parked, the CUPRA Leon can directly contact the emergency services using the eCall system.

The mix of technologies creates an incredible level of safety, but they have been integrated in a manner that brings convenience without the feeling of control being taken away from the driver. An exceptionally important consideration in a CUPRA, a brand that always seeks to position the driver’s needs as the central priority.

The result is a vehicle that can meet the dynamic needs of the CUPRA brand, while providing the safety standards demand that the market increasingly sees as a requirement.

The CUPRA Leon also excels in comfort and convenience, including park assist, keyless, virtual pedal (only for Sportstourer), Climatronic three zones, parking heater, heated seats and steering wheel, driver’s electric seat with memory, and a 230V charger in the boot.

CUPRA HQ Communications

Fernando Salvador
Head of Product & Events Communications
T/ +34 609 434 670
fernando.salvador@seat.es

Arnaud Hacault
Head of Product Communications
M/ +34 659 134 804
Arnaud.hacault@seat.es

Jan Conesa
Product Communications
T / +34 650 659 096
jan.conesa@seat.es