CUPRA Formentor


Martorell, 06 October 2020

The CUPRA brand is renowned for offering the pinnacle in performance, but that is matched by its determination to offer the highest levels of connectivity and digitalisation.

The CUPRA Formentor integrates the most advanced infotainment and connectivity solutions to keep customers in touch, able to bring their digital lives with them into the vehicle, offering a more integrated approach to daily life and life behind the wheel, but never distracting from the pleasure of driving.

Inside the cabin the pixel-dense 10.25” Digital Cockpit epitomises the approach to the digitalisation of the interior. The system provides greater functionality, allowing drivers to view everything from classic information found on analogue dials, such as speedometer and tachometer, to full-colour maps and navigation.

Completely customisable so individuals can show the information they need; the 1,280 x 480 pixel TFT display provides an additional Sport View mode, specifically developed by CUPRA, putting information including RPM, torque, power, turbo pressure and G-acceleration giving greater clarity and creating a more emotional, focused display.

But the Digital Cockpit is only part of the story. The cluster is augmented by a 12” infotainment system built on the MIB3 platform. Incorporating a 1,560 x 700-pixel capacitive display, 3D online navigation, a reduced number of hard buttons, and new interaction methods, with both voice and gesture control.

The system combines the Wireless Full Link system making it compatible with Apple CarPlay and Android Auto. So, whether you want to bring your contact list, music or mapping systems into the car, they’re all available, and can be accessed in a controlled, intuitive, safe manner.

Capacitive touch technology improves interaction, making the use of the system responsive and precise. Touch sliders add to the ease of use, allowing control of the Climatronic as well as volume control.

Voice recognition is arguably one of the most natural ways to interact with devices, meaning less chance of distraction from the act of driving because there is no need to look away from the road ahead. It’s especially attractive as we become increasingly used to home assistants from the consumer electronics world.

The system can be used to control the Climatronic, find navigation information or search for music in a safer and easier way. Simply say the wake-up words “Hola, Hola” and the system is ready to interact with. Occupants use natural language and commands, making corrections and referencing previous commands.

But it’s the connection with the outside world that is growing in importance. CUPRA Connect brings online services directly into the vehicle thanks to an embedded SIM. The service allows customers to access downloadable apps, online radio and an expanding ecosystem of functionality meaning the system will always be up to date.

And when users are away from their vehicle, they can access vehicle information including driving data, parking information, vehicle status and set up speed alerts using the CUPRA Connect app. And for the plug-in hybrid versions, there are additional features too. Drivers can manage the charging process and control the Climatronic remotely as well as manage departure times, all from their fingertips.

The embedded SIM isn’t only about maintaining contact with our digital lives, it also brings improved safety into the vehicle as users benefit from the eCall service. If an accident occurs the vehicle can directly contact the emergency services either manually or automatically. And should the worst happen the vehicle can relay important data including car position, engine type, and number of passengers making it easier for them to assist.

And, to make sure connections are never lost, the CUPRA Formentor includes Qi standard protocol inductive charging for mobile devices (Connectivity Box), as well as four USB-C ports (two in the front, two in the rear) and Bluetooth connectivity so you’re never out of touch.

CUPRA HQ Communications

Fernando Salvador
Head of Product & Events Communications
T/ +34 609 434 670

Arnaud Hacault
Head of Product Communications
T/ +34 659 134 804

Jan Conesa
Product Communications
T / +34 650 659 096