From January to June, SEAT sales went up thanks to the excellent results obtained in the major European countries, which all posted double-digit growth. Spain spearheads SEAT deliveries with 62,200 cars (+14.9%), and the brand heads the list of registrations and top-selling models, with the Leon and the Ibiza. Sales in Germany increased even more and is the second market by volume with 57,200 vehicles sold (+17.7%), while the UK progressed by more than 20% (35,900; +21.7%), making it the third highest-selling country and breaking as well the highest ever first half sales result achieved last year (29,500 cars). France (15,800; +18.7%) and Italy (12,800; +21.6%), where SEAT posted the best first half result since 2011 and 2009 respectively, complete the brand’s top five list of markets with very healthy sales growth.
SEAT is also making progress in the remaining European countries including most prominently Austria (11,700; +23.0%), where SEAT is the third best-selling brand and concluded its best ever first half of the year; Belgium (6,200; +43.9%), Portugal (5,700; +18.1%) and the Netherlands (5,100; +27.6%). Other countries outside Europe that also posted significant growth include Algeria, where SEAT sales went up 11 times in the first half of the year (11,400 cars; 1,000 in the first six months of 2017) thanks to the new Ibiza being assembled in the country’s Relizane plant.
A second half of the year packed with novelties
SEAT is going to launch two new models in the second half of this year. On 18 September the new Tarraco will be revealed, which will complete SEAT’s SUV range currently made up of the Arona and the Ateca. Tarraco, the Latin name of the city of Tarragona, was chosen by popular vote by the more than 140,000 enthusiasts who participated in the final phase of the #SEATseekingName competition. And true to form, SEAT’s new SUV will be presented at the Tarraco Arena in the city of Tarragona.
The Tarraco will be joined by two further novelties – the CUPRA Ateca, first new model of the CUPRA brand, and the Arona TGI, the first SUV on the market fuelled with compressed natural gas. Before the end of the year, the most sustainable version of the Arona will be a part of SEAT’s CNG range, which currently includes the Mii, the Ibiza and the Leon.
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